ISPOR Pricing Short Course with Jack Mycka at Asia-Pacific Conference in Taipei

  • Brian Thurlow

Montclair, NJ ― August 9, 2012 ― Jack Mycka, Global President and CEO of MME, LLC, will join with Shanlian Hu, MD, MSc (Professor, School of Public Health, Fudan University, Shanghai, China), and Manny Papadimitropoulos, Ph.D. (Director, Outcomes Research, Emerging Markets, Eli Lilly and Company, Toronto, ON, Canada), to offer a short course entitled Pharmaceutical/Biotech Pricing & Reimbursement Methodologies at ISPOR’s 5th Asia-Pacific Conference to be held in Taipei, Taiwan, September 2-4, 2012. 

Pharmaceutical/Biotech Pricing & Reimbursement Methodologies is designed to give participants a basic understanding of the key terminology and issues involved in pricing decisions and the principles of reimbursement methodologies.  It covers the tools to document product value, the role of pharmacoeconomics, and the differences in payment systems that help pricing decisions.  Recent pharmaceutical spending patterns, trends, and cost-containment measures will also be discussed, taking into account the wider policy context.  The pricing and reimbursement systems in Taiwan, South Korea, Thailand, China Mainland, and other Asian countries/regions will be discussed in depth.  The Australian system will also be introduced.

For more information on the conference, please visit the ISPOR Web site.

For additional information about this course or Medical Marketing Economics, please contact us at +1 662.281.0502 or via e-mail at

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